Insights to Power Social Good

Ethan Kotel

Ethan is a Denver-native writer, musician, and activist serving proudly as the Digital Marketing Specialist at mGive
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Recent Posts

3 Tips for Planning a Successful Event

Posted by Ethan Kotel on Mar 14, 2017 12:15:18 PM

As Told by a Local Musician

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Topics: mgive, nonprofit, Fundraising, donors, Events, Event Planning

YouTube and You - Online Fundraising

Posted by Ethan Kotel on Feb 22, 2017 3:31:50 PM

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Fundraising with the World's Largest Video Site

 

As more and more digital fundraising opportunities are introduced to the market, we here at mGive are dedicated to helping you stay on top of the latest and greatest ways to expand your nonprofit, tips for mobile marketing, and the most innovative fundraising ideas on the web.

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Topics: Mobile Fundraising, Fundraising Ideas, Fundraising, mobile, Digital Marketing, Advertising

Tips for Reaching and Engaging Millennial Donors

Posted by Ethan Kotel on Feb 9, 2017 9:56:43 AM

Millennials and Fundraising - Why Mobile Giving?

entrepreneur.jpgMillennials can perhaps best be described as enigmatic: we seek to have a real and tangible impact on the world, but we’re lazy; we wear fancy clothes and Apple watches, but we’re swimming in student loan debt and decrying rising health care premiums. We protest in force to support causes we deem just, but we’re apathetic, and have never topped 22% of the electorate in a presidential election. It is within these conflicting ideas, however, that the truth about millennials becomes much more simple.

We’re just picky!

We demand to be spoken to in the right way by the right people and for the right reasons in order to feel inspired. We want to donate what little money we have to the right causes and to feel as though we’re making an impact, but that doesn’t mean we want to put effort into doing so, or even get out of bed. We want to talk to people and make real connections, but from the safety of being behind a screen.

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Topics: mgive, Fundraising, donors, mobile

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2015 Text Donation Study

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