Insights to Power Social Good

What is mGive?

Posted by Yosuke Carter on May 9, 2008 3:13:00 AM

    
By: Chris Brubaker

mGive, is a simple question that can easily be explained in a few choice words. However, what mGive can do for non-profit organizations is nothing short of revolutionary.

Access for all

For most 501(c)(3) organizations in good standing, mGive provides access to mobile phone donations through text messaging. Before mGive, mobile donation campaigns were complicated and expensive to set up. This is not the case anymore, simply creating an account on mGive provides organizations a step-by-step walk through of the entire process getting your mobile donation campaign up in minutes (not days or weeks).

text donation process

Reaching the masses

Here' where mGive really shines. Donating to a cause or organization in the past required giving cash (which many don't carry anymore) or filling out a form with your credit/debit card information on it. Neither cash nor credit is an instant way to get donations to your organization. mGive allows people to donate quickly and securely through their cell phones bills. No sensitive information is exchanged and it only takes 10 seconds to complete the whole process. Anyone can donate anytime, not needing a representative to be present to collect donations; allowing organizations to reach hundreds of potential donors at the same time.

The future of social giving

The public these days are becoming more involved through online social networks and increased awareness of non-profit organizations. With online activism growing, mGive has an arsenal of tools at its disposal to engage individual donations online through mobile giving. Whether donating online or off mobile giving provides a quick and secure means for people to get involved.

Make sure to check back often for updates on mGive- add Blog.mGive.com to your reader today.


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Topics: Mobile Fundraising, Beginner, Social Good, Mobile Engagement

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