As we look to the future with hopes, dreams, and long term visions of the massive community of loyal and active participants for your noble cause, there seems to be an infinite array of strategies, tools, and methods to go about what we’ve always done… which is building meaningful relationships with real people. (Just with new tools.)
It can seem a little daunting to make good use of all of these opportunities.
Rest assured, it’s actually easier than ever to connect with your donors, volunteers, and advocates with technology. What's more, everyone's online these days...
We advocate community building as our #1 best practice because it works!
The Super Bowl is always a fun time for many gathering around the television to enjoy food and drink with close friends.We can seemingly feel the electricity through the television set!
We just love to watch the ads...maybe for entertainment, maybe to get some ideas for our own marketing efforts…. and maybe just for the implied Buffalo Wings.
Our team inspires me.
We’re not afraid to share a little holiday cheer, so enjoy please enjoy this little gem from a couple bright members of our team. Here’s Brandon from the Client Services team, and Jose from our Business Development team. :)
Do you remember the first time you made a text donation?
For me, it was on January 13, 2010, the day after the earthquake in Haiti. I wasn't sitting in front of a computer when I heard the news. I was watching TV and happened to have my phone on me.
Advertisers have been talking about the over saturation of media for decades and it’s continuing to pile on at an astonishing rate. We have an unprecedented amount of content flooding the internet…the web is filling out, like a big bubble, ever expanding.
As a nonprofit with limited resources it is an even bigger challenge to get your voice heard. So how do you cut through all that information and reach your donors, volunteers, and supporters?
There are many ways to provide true value to your community and cut through the clutter. Try something that touches the heart. A good story can resonate on many levels, create a compelling reason for someone to engage, and provide a good resource for your community to share.
A mobile keyword seems really simple right? It’s just a word that someone sends via text message to a short code (essentially a shortened phone number) so they can join a mobile community or make a mobile donation. Sounds basic enough. (Text TANGO to 80077 right now to see it in action). But that keyword is more powerful than you think. It can do so much for your organization. It’s a huge opportunity for you to gain and retain supporters in a whole new way.
Last week, a few of us from mGive headed out to Boulder to join other Certified B Corps at B Corporations‘ Day of Service at Growing Gardens. Now I must admit, I am already very lucky that at my daily “office job” I get to help nonprofits across the country work toward their missions and make the world a better place. However, it is extra special when I get the opportunity to actually get out into the field and help out first hand. And this experience was literally out in a field!