Insights to Power Social Good

Nonprofit Web Design: 7 Essential Elements for Your Site

Posted by Jeff Gordy on Apr 6, 2017 9:00:00 AM

Building a Fantastic Website

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Editor's Note: This article is brought to you by Jeff Gordy from NeonCRM. Jeff is, quite frankly, an expert on this stuff, and we are so grateful for his addition to our blog! Check out Neon for all of your CRM needs!

 

In the age of the internet, there are few things as off-putting as a bad website.

 

Now, “bad” can translate into a lot of things—from non-functioning to unintuitive to just plain unattractive.

 

While a bad website can encompass a lot of elements, a good website, on the other hand, generally includes a number of pretty standard components.

 

Here, we’ll walk through 7 nonprofit web design must-haves that can turn any bad website into a compelling, engaging experience for visitors, including:

 

  1. CRM Integration
  2. Simple Design
  3. Easy-to-Use Navigation
  4. Consistent Branding
  5. Clear Donation Options
  6. Mobile-Responsiveness
  7. Donor-Centric Content

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Topics: nonprofit, Mobile Engagement, Fundraising, web design, SEO

The Inspire Change Podcast, Reborn

Posted by Ethan Kotel on Apr 3, 2017 1:53:35 PM

Inspire Change: A Podcast for Nonprofits

It is my privilege to present to you: The Inspire Change Podcast. 

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Topics: nonprofit, Social Good, Mobile Engagement, Fundraising, Social Media Marketing, Podcast

5 Ways to Support Social Good

Posted by Ethan Kotel on Mar 30, 2017 1:21:33 PM

 

How to Engage, Inspire, and Inform

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Topics: nonprofit, Social Good, Mobile Engagement, Fundraising

Online Giving Platforms: Friend or Foe?

Posted by S. Townshend on Mar 21, 2017 9:00:00 AM

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Microgiving, Online Giving Platforms, & the Rise of GoFundMe

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Topics: Fundraising, Marketing, Giving Platforms

3 Tips for Planning a Successful Event

Posted by Ethan Kotel on Mar 14, 2017 12:15:18 PM

As Told by a Local Musician

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Topics: mgive, nonprofit, Fundraising, donors, Events, Event Planning

3 Ways to Follow Up After the Event to Maximize Donor Engagement

Posted by Jonathan Bray on Mar 8, 2017 3:25:55 PM

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People think that when the event is done, their job is done.

E. I. E. I. NOOOOO!

The follow up is as nearly important as the event itself!

If people had fun or were inspired, they’re ready to talk about it and remember the good times RIGHT NOW! You spent a lot of time making the event a success... following up is easy work that often gets overlooked. However, proper follow up is a massive opportunity to maximize your efforts to build and strengthen your community.

You want to follow up and create some stickiness with your community so that they share it with their friends and remember the good time they had. Here's mGive's very own Spencer Townshend to discuss event follow up best practices. Check out the video and read on for more detail! 
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Topics: Fundraising, Marketing, Events

YouTube and You - Online Fundraising

Posted by Ethan Kotel on Feb 22, 2017 3:31:50 PM

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Fundraising with the World's Largest Video Site

 

As more and more digital fundraising opportunities are introduced to the market, we here at mGive are dedicated to helping you stay on top of the latest and greatest ways to expand your nonprofit, tips for mobile marketing, and the most innovative fundraising ideas on the web.

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Topics: Mobile Fundraising, Fundraising Ideas, Fundraising, mobile, Digital Marketing, Advertising

A Beginner's Guide to Mobile Fundraising

Posted by Spencer Townshend on Feb 15, 2017 7:55:10 AM

Text to Give - Fundraising Ideas

Have you been looking for the best way to supercharge your nonprofit's fundraising efforts? Maybe you're looking for a new and innovative marketing approach to keep in touch with your supporters. Maybe you just really like texting, and are learning everything you can about the technology.

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Topics: text to give

Tips for Reaching and Engaging Millennial Donors

Posted by Ethan Kotel on Feb 9, 2017 9:56:43 AM

Millennials and Fundraising - Why Mobile Giving?

entrepreneur.jpgMillennials can perhaps best be described as enigmatic: we seek to have a real and tangible impact on the world, but we’re lazy; we wear fancy clothes and Apple watches, but we’re swimming in student loan debt and decrying rising health care premiums. We protest in force to support causes we deem just, but we’re apathetic, and have never topped 22% of the electorate in a presidential election. It is within these conflicting ideas, however, that the truth about millennials becomes much more simple.

We’re just picky!

We demand to be spoken to in the right way by the right people and for the right reasons in order to feel inspired. We want to donate what little money we have to the right causes and to feel as though we’re making an impact, but that doesn’t mean we want to put effort into doing so, or even get out of bed. We want to talk to people and make real connections, but from the safety of being behind a screen.

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Topics: mgive, Fundraising, donors, mobile

Mobile Giving: A How to Guide

Posted by Angela Whaley on Jan 12, 2017 12:29:05 PM

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Mobile Giving from An Expert's Viewpoint

We were thrilled to have the opportunity to speak directly to the next generation of fundraisers, nonprofit advocates, and world-changers courtesy of the Nonprofit Leadership Alliance. The energy brought by these students is empowering and humbling. We look forward to the way they will change the nonprofit landscape by using digital tools and next generation platforms. 

The digital landscape is becoming an increasingly powerful way to engage your community, whether by web, social media, or text. Mobile represents a significant opportunity to add a dynamic tool to your fundraising and marketing toolkit. 

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Topics: mobile giving, Fundraising, Marketing, Giving Platforms

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