Cutting through the Clutter
Advertisers have been talking about the over saturation of media for decades and it’s continuing to pile on at an astonishing rate. We have an unprecedented amount of content flooding the internet…the web is filling out, like a big bubble, ever expanding.
As a nonprofit with limited resources it is an even bigger challenge to get your voice heard. So how do you cut through all that information and reach your donors, volunteers, and supporters?
There are many ways to provide true value to your community and cut through the clutter. Try something that touches the heart. A good story can resonate on many levels, create a compelling reason for someone to engage, and provide a good resource for your community to share.