As Told by a Local Musician
Fundraising with the World's Largest Video Site
As more and more digital fundraising opportunities are introduced to the market, we here at mGive are dedicated to helping you stay on top of the latest and greatest ways to expand your nonprofit, tips for mobile marketing, and the most innovative fundraising ideas on the web.
Millennials can perhaps best be described as enigmatic: we seek to have a real and tangible impact on the world, but we’re lazy; we wear fancy clothes and Apple watches, but we’re swimming in student loan debt and decrying rising health care premiums. We protest in force to support causes we deem just, but we’re apathetic, and have never topped 22% of the electorate in a presidential election. It is within these conflicting ideas, however, that the truth about millennials becomes much more simple.
We’re just picky!
We demand to be spoken to in the right way by the right people and for the right reasons in order to feel inspired. We want to donate what little money we have to the right causes and to feel as though we’re making an impact, but that doesn’t mean we want to put effort into doing so, or even get out of bed. We want to talk to people and make real connections, but from the safety of being behind a screen.
We were thrilled to have the opportunity to speak directly to the next generation of fundraisers, nonprofit advocates, and world-changers courtesy of the Nonprofit Leadership Alliance. The energy brought by these students is empowering and humbling. We look forward to the way they will change the nonprofit landscape by using digital tools and next generation platforms.
The digital landscape is becoming an increasingly powerful way to engage your community, whether by web, social media, or text. Mobile represents a significant opportunity to add a dynamic tool to your fundraising and marketing toolkit.
A 2016 Guide to Gear Up Your 2017
#GivingTuesday has been growing steadily since its inception in 2012 and there is an opportunity for your nonprofit to leverage this movement to slingshot you into a growth phase. Let’s close out the year strong while adding tremendous momentum to your organization next year.
NOV 29th is Right Around the Corner!
Nonprofit Quarterly noted last year that on these online collaborative giving days, you’ll see new donors who have never given to your organization before, and that’s often a result of social giving, where your existing supporters are acting as fundraisers and introducing their family and friends to your cause.
You can’t expect to just put a seed in the dirt and have it grow into a beautiful lemon tree. There’s the process of organization, planning, and goal setting that go into growing a successful event campaign. Follow these steps and trust you me, your fruit trees will be beautifully bountiful.