Insights to Power Social Good

3 Tips for Writing About Your Nonprofit

Posted by Ethan Kotel on Apr 20, 2017 7:00:00 AM

How to Write Effective Copy

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If your job is to write, you are a writer. This may seem obvious at first, but it is with alarming frequency that I meet people who, although they make their living writing and publishing content, do not view themselves as a writer. While there’s nothing wrong with this, and writing certainly isn’t everyone’s strong suit, framing your copy around how to write effectively will make a massive difference in the efficacy of your communications.

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Topics: nonprofit, Strategies and Tactics, Fundraising Ideas, Mobile Engagement, Fundraising, SEO, Writing

The Inspire Change Podcast, Episode 3: Emotional Messaging with Jeff Mannel

Posted by Ethan Kotel on Apr 18, 2017 11:01:10 AM

Inspire Change: A Podcast for Nonprofits

This week on The Inspire Change Podcast, Jeff Mannel joins us to speak about emotional messaging. Speaking to your supporters' emotions is crucial to crafting effective donation asks, marketing campaigns, and recruitment materials. Jeff, a minister with over 30 years experience, is well versed in messaging to people's emotions, and joined us to share lessons that are directly applicable to nonprofits. Listen in below!

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Topics: nonprofit, Social Good, Mobile Engagement, Fundraising, Social Media Marketing, Podcast

The Inspire Change Podcast, Episode 2: Business Development for Nonprofits

Posted by Ethan Kotel on Apr 11, 2017 6:00:00 AM

Inspire Change: A Podcast for Nonprofits

This week on The Inspire Change Podcast, I was lucky enough to sit down with Winston Cook and Jonathan Bray, two bonafide experts in business development and marketing. We had an amazing conversation, almost an hour long, packed to the gills with tips, tricks, and strategies to help increase your nonprofit's fundraising potential. Listen in below!

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Topics: nonprofit, Social Good, Mobile Engagement, Fundraising, Social Media Marketing, Podcast

Nonprofit Web Design: 7 Essential Elements for Your Site

Posted by Jeff Gordy on Apr 6, 2017 9:00:00 AM

Building a Fantastic Website

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Editor's Note: This article is brought to you by Jeff Gordy from NeonCRM. Jeff is, quite frankly, an expert on this stuff, and we are so grateful for his addition to our blog! Check out Neon for all of your CRM needs!

 

In the age of the internet, there are few things as off-putting as a bad website.

 

Now, “bad” can translate into a lot of things—from non-functioning to unintuitive to just plain unattractive.

 

While a bad website can encompass a lot of elements, a good website, on the other hand, generally includes a number of pretty standard components.

 

Here, we’ll walk through 7 nonprofit web design must-haves that can turn any bad website into a compelling, engaging experience for visitors, including:

 

  1. CRM Integration
  2. Simple Design
  3. Easy-to-Use Navigation
  4. Consistent Branding
  5. Clear Donation Options
  6. Mobile-Responsiveness
  7. Donor-Centric Content

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Topics: nonprofit, Mobile Engagement, Fundraising, web design, SEO

The Inspire Change Podcast, Reborn

Posted by Ethan Kotel on Apr 3, 2017 1:53:35 PM

Inspire Change: A Podcast for Nonprofits

It is my privilege to present to you: The Inspire Change Podcast. 

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Topics: nonprofit, Social Good, Mobile Engagement, Fundraising, Social Media Marketing, Podcast

5 Ways to Support Social Good

Posted by Ethan Kotel on Mar 30, 2017 1:21:33 PM

 

How to Engage, Inspire, and Inform

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Topics: nonprofit, Social Good, Mobile Engagement, Fundraising

Free-Range Nonprofit Fundraising Event Tips for Explosive Growth

Posted by Jonathan Bray on Apr 28, 2016 1:32:59 PM

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Hey Hey Hey Interwebs!

We’re Home, Home on the Range.

“The farmer has to be an optimist or he wouldn’t still be a farmer.” - Will Rodgers

We’re gearing up for a mega 4 part event series that’ll blow your mind. But before we get started we’re gonna whet your whistle with the mastermind that put the whole thing in motion...

Are you ready for some explosive event fundraising knowledge to use for your upcoming events? 

I know Shaq and Kitty are...

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Topics: Mobile Fundraising, Mobile Engagement, Fundraising, mobile, Events

mGive: Your Best Resource to Integrate Mobile Into Nonprofit Events

Posted by Karen Mader on Jun 1, 2015 10:00:00 AM

Integrating Mobile Into Nonprofit Event

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Topics: nonprofit, text to give, mobile donations, Strategies and Tactics, Advanced, Mobile Engagement, Fundraising

Where Is The Next Wave of Supporters and How Can Nonprofits Engage Them? Part 2 of 2

Posted by Grant Flores on Apr 21, 2015 10:40:00 AM

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To recap from Part 1

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Topics: mgive, nonprofit, text to give, mobile donations, mobile giving, Social Good, Intermediate, Mobile Marketing, Mobile Engagement

Where Is The Next Wave of Supporters and How Can Nonprofits Engage Them? Part 1 of 2

Posted by Grant Flores on Apr 13, 2015 1:38:00 PM

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Let me start by saying I’m your typical Millennial. Let me also say that I absolutely love nonprofits.  Really.  I talk with them every single day and these are people who don’t just donate money, or a day or two of their time a year.  They dedicate their whole life to helping others.  They’re hard working people who care deeply.  They know every dollar counts; and executive directors and board members have to justify how those dollars are spent.  It’s not easy.  I don’t envy their job, but I sure do respect them for it. I’m 35 – and so technically I’m between a Millennial and a Generation X’er.  I have traits of both however I think I lean slightly more Millennial than Xer.  I use social media, text, and am more connected than ever before.  But, I also remember a time when I wasn’t staring at my phone like I want to dive into it.  I’ve even put myself in Facebook timeout before. 
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Topics: Mobile Fundraising, Intermediate, Mobile Engagement, Fundraising

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