Insights to Power Social Good

Stink at Donor Retention? Use Mobile – Part One.

Posted by Elizabeth Same on Mar 7, 2014 1:50:06 PM

NPEngage_part_1Earlier this year, NPEngage posted a great article with 12 tips from experts in the nonprofit industry. If you haven’t already, we highly recommend checking out the article, it’s full of excellent advice on how every nonprofit can do better on retaining donors.

We loved the post so much that we wanted to show you how easy it is to incorporate these experts’ advice into your mobile strategy. We will be covering four pieces of advice over the next three weeks. Check out the first four tips, and don’t forget to come back next week for more!

  1.        Mark Rovner, founder and CEO of Sea Change Strategies
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Topics: Mobile Fundraising, Strategies and Tactics, mSpiration, Education, Mobile Engagement

mSpiration: 5 Ways to Text Some Love

Posted by Elizabeth Same on Feb 14, 2014 9:53:22 AM

Valentines_DayHappy Valentine’s Day - hope you’re ready (!) –  we thought we would share how you can get into the spirit and focus on loving your donors. Like in any good relationship, you should show your donors love all year, but it never hurts to highlight it even more on the day dedicated to “love.”

This post comes from Jeff Brooks, author of the Future Fundraising Now blog. He focuses on studying donors, getting to know them and most importantly, respecting them.

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Topics: Mobile Fundraising, mSpiration, Mobile Engagement

Webinar Recap: 5 Steps to Successfully Launch Your Mobile Campaign

Posted by Elizabeth Same on Dec 16, 2013 9:32:00 AM

Webinar_Recap_12112013You know the world is going mobile, it’s 345 million subscribers strong in the U.S. You see it every day with your constituents, your friends and even yourself. But how do you channel that power for your nonprofit?

Last week, Angela Whaley, director of client experience and Brigette Swartz, senior mobile campaign strategist joined Yosuke Carter, marketing manager, for a webinar on the 5 Steps to Successfully Launch Your Mobile Initiative.

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Topics: Mobile Fundraising, Strategies and Tactics, Beginner, Mobile Engagement

mSpiration: #GivingTuesday and text donations

Posted by Elizabeth Same on Dec 9, 2013 12:44:41 PM

GT_UnselfieLast year a movement was started. It followed Black Friday and Cyber Monday; it was a day to re-focus on what is truly important about the holidays, and kick off the giving season.

This year #GivingTuesday brought together 10,000 partner organizations in all 50 states and around the world on the ‘opening day’ of the giving season for 2013.

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Topics: Mobile Fundraising, Beginner, mSpiration, Social Good, holiday giving

mSpiration: 2013 Text Donation and Engagement Trends

Posted by Elizabeth Same on Nov 21, 2013 12:38:00 PM

2013 mGive Text Donation Study InfographicYour Latest mSpiration- Quick mobile ideas to mSpire your nonprofit organization to change the world one text at a time.

Your nonprofit is going mobile & just in the nick of time! But how do you make mobile work, while becoming your organizations mobile rock star? In our new blog series we will be posting innovative, creative and downright awesome ways that mobile is being used so you can go turn those bystanders into supporters-in 160 characters or less!

Earlier this year the 2013 mGive Text Donation Study was released. Yesterday The mGive Foundation posted a very cool infographic on the study. 

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Topics: Mobile Fundraising, Beginner, mSpiration, Mobile Research, Mobile Engagement

Mobilize Your Supporters During Disasters with Text Donations.

Posted by Elizabeth Same on Nov 17, 2013 4:00:00 PM

text donations during disastersIn the wake of a disaster, people around the world are seeking ways to help.

For this week’s mSpiration we highlight 4 tips to help mobilize your supporters during disasters.

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    Topics: Mobile Fundraising, mSpiration, Disaster Relief, Mobile Engagement

    Mobilize your Supporters on #GivingTuesday

    Posted by Elizabeth Same on Nov 3, 2013 1:13:00 PM

    #GivingTuesdayOn November 27,2012 a movement was started. It started with a great idea and grew into something huge. Over 2,500 nonprofits inspired more than 100,000 people around the nation to come together and officially kick off the giving season with #GivingTuesday.

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    Topics: giving season, Mobile Fundraising, Strategies and Tactics, mSpiration

    Busting the Myths of Mobile – More Effective Donor Campaigns with Mobile Part Two

    Posted by Elizabeth Same on Oct 23, 2013 8:49:00 AM

    mobile mythsIf you’ve ever thought about fundraising more effectively; having better engagements with donors, increasing donor retention and breaking through the “clutter” – mobile can do that for you.  But not if you get frightened away by the myths you may have heard about mobile.  You can realize mobile’s full potential in your fundraising campaign if you get the facts.

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    Topics: mobile myths, Mobile Fundraising, Strategies and Tactics, Beginner, Mobile Engagement

    Busting the Myths of Mobile – More Effective Donor Campaigns with Mobile

    Posted by Elizabeth Same on Oct 16, 2013 11:07:00 AM

    mobile myths part oneIf you’ve ever thought about fundraising more effectively; having better engagements with donors, increasing donor retention and breaking through the “clutter” – mobile can do that for you.  But not if you get frightened away by the myths you may have heard about mobile.  You can realize mobile’s full potential in your fundraising campaign if you get the facts.

    Don’t let the myths of mobile scare you! Let us spook-away some of the most frightening myths about mobile before they haunt you.  After all, done right, mobile offers treats, not tricks! 

    Here’s our Halloween treat for you – Busting the Myths of Mobile! 

    This is first in a series of three – watch for parts two and three as we clear away the cobwebs from more Myths of Mobile.

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    Topics: mobile myths, Mobile Fundraising, Beginner, Mobile Research, Mobile Engagement

    “Don’t Go” – Tips for Maximizing Mobile Retention Rates

    Posted by Elizabeth Same on Oct 15, 2013 9:37:00 AM

    don't lose your donorsYou stand at the door and look desperately at your departing guests, leaving your party too early.

    “Wait, don’t go – the real fun is about to begin!”

    Perhaps you get that same pit-of-your stomach sick feeling when your donors opt-out of your email or phone lists.  If only they would stick around for the good stuff!

    But when it comes to managing your mobile network of supporters you don’t have to say goodbye too soon -- if you do things right.

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    Topics: Mobile Fundraising, Strategies and Tactics, Intermediate, Mobile Marketing, Mobile Engagement

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