Insights to Power Social Good

April is Distracted Driving Month

Posted by mGive Team on Apr 27, 2018 2:45:00 PM

att_icw_logoYou’re cruising along the freeway at 60 mph and you can’t stand that stupid song on the radio another second. The A/C is too high. Your kid is throwing crumbs at the baby. Your phone rings.

Any of these things can distract you while you’re driving. You think you need to look away from the road for just a quick second, and bam. It’s like you’ve just gone a block and half while staring at the clouds.

When we think of distracted driving, the first thing that comes to mind is a teen with a cell phone sending just that one little text, but anything that takes your eyes and your mind off the road is a distraction, and it’s super dangerous.

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Topics: mGive Blog, mgive, nonprofit, mSpiration, Social Good, Cause Marketing, Press Releases, AT&T, Distracted Driving

mGive is Proud to Partner with Represent.Us

Posted by mGive Team on Mar 13, 2018 4:47:21 PM

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mGive is proud to be an agency partner for Represent.Us and extremely excited about the announcement of Jennifer Lawrence joining the board. The Represent.Us board is already a powerhouse including Adam McKay and David O. Russell. The stars are aligning with a combination of an incredible nonprofit, a passionate and influential board, and a leader in nonprofit marketing. mGive is certain that this all-star team can make the Represent.Us creed of “Fixing Corruption Can Change Everything” a reality. Jennifer Lawrence expressed her excitement about being part of this change in this recent Vanity Fair article.

Winston Cook, COO of mGive, when asked about the expectations for the coming year for Represent.Us, said, “It really is a perfect storm. Represent.Us has an incredible story, mGive has the platform to get that story to the masses via every digital medium using SMS, Google Grants, Email and Social Media Marketing. The star-studded board and passionate staff and volunteers will be crucial to getting the message of 'ending corruption' out. As we ignite the fire, change will be a foregone conclusion. mGive is proud to be a part of this vanguard!”

For more, watch Jennifer Lawrence teach students how government really works.

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Topics: mGive Blog, mgive, nonprofit, mSpiration, Social Good, Cause Marketing, Press Releases

Brackets For Good: Get Ready For Tip-Off!

Posted by Chelsie Blancas on Mar 2, 2018 8:48:36 AM

Fundraising Madness tips off today, Friday, March 2nd at 8pm ET! Get in the game. Make a difference.

 
Everyone loves a good competition, especially when it’s for a great cause! mGive is proud to be partnering with Brackets For Good (aka BFG), a bracket-style fundraising tournament that helps nonprofit organizations raise much-needed funds and spread awareness. Think basketball’s March Madness, but for non-profits!

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Topics: mGive Blog, nonprofit, Cause Marketing, Awaremess, Fundraising, Philanthropy, supporters, donors, Events, community

It Can Wait

Posted by Ethan Kotel on Jul 11, 2017 9:22:49 AM

Help Us End Distracted Driving

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Don’t drive distracted.

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Topics: nonprofit, Strategies and Tactics, Fundraising Ideas, Mobile Engagement, Fundraising, SEO, Writing

The Inspire Change Podcast, Episode 5: Nonprofit Spotlight with Andrea of Youth on Record

Posted by Ethan Kotel on May 9, 2017 11:05:22 AM

Inspire Change: A Podcast for Nonprofits

This week, the Inspire Change Podcast hits the road, joining Andrea Viarrial-Murphy LIVE in the offices of Youth on Record. Andrea wears many hats at YOR, and she was kind enough to take some time out of her busy day to discuss the challenges that face a small, local nonprofit, elliciting support from your home city, planning and executing exciting events, and so much more.

Youth on Record has nearly 5x as many volunteers as they do staff, and Andrea has a ton of insight into how to find dedicated and hard-working volunteers. Listen in below, grab your notebook, and let's learn some new strategies!

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Topics: nonprofit, Social Good, Mobile Engagement, Fundraising, Social Media Marketing, Podcast

Navigating the mGive Dashboard

Posted by Ethan Kotel on May 4, 2017 11:42:50 AM

4 Steps for Getting the Most Out of Your Dashboard

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Topics: nonprofit, text to give, Strategies and Tactics, Mobile Engagement, Fundraising

The Inspire Change Podcast, Episode 4: Nonprofit Campaign Strategy with Angela Whaley

Posted by Ethan Kotel on May 2, 2017 10:18:46 AM

Inspire Change: A Podcast for Nonprofits

This week on The Inspire Change Podcast, Angela Whaley hops on to discuss campaign strategy, donor messaging, and effective campaigns she's seen conducted by nonprofits in her ten years of working with them. We dive deep into building and maintaining an active email and mobile subscriber listsegmenting that list for targeted campaign sends, and much, much more. Listen in below!

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Topics: nonprofit, Social Good, Mobile Engagement, Fundraising, Social Media Marketing, Podcast

Performing a Mobile Call to Action in Real Life

Posted by Ethan Kotel on Apr 27, 2017 11:24:05 AM

5 Essential Elements for In Person Conversion

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As someone with social anxiety, I find it much easier to speak with you through the safety of my screen than to have an actual conversation with you.

 

I guess it’s a good thing I don’t run a nonprofit, right?

 

Getting up close and personal with potential supporters is a necessity for any nonprofit professional; and, as we’ve already mentioned, building relationships is key to eliciting long-term support and engagement.

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Topics: nonprofit, text to give, Strategies and Tactics, Fundraising Ideas, Mobile Engagement, Fundraising

3 Tips for Writing About Your Nonprofit

Posted by Ethan Kotel on Apr 20, 2017 7:00:00 AM

How to Write Effective Copy

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If your job is to write, you are a writer. This may seem obvious at first, but it is with alarming frequency that I meet people who, although they make their living writing and publishing content, do not view themselves as a writer. While there’s nothing wrong with this, and writing certainly isn’t everyone’s strong suit, framing your copy around how to write effectively will make a massive difference in the efficacy of your communications.

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Topics: nonprofit, Strategies and Tactics, Fundraising Ideas, Mobile Engagement, Fundraising, SEO, Writing

The Inspire Change Podcast, Episode 3: Emotional Messaging with Jeff Mannel

Posted by Ethan Kotel on Apr 18, 2017 11:01:10 AM

Inspire Change: A Podcast for Nonprofits

This week on The Inspire Change Podcast, Jeff Mannel joins us to speak about emotional messaging. Speaking to your supporters' emotions is crucial to crafting effective donation asks, marketing campaigns, and recruitment materials. Jeff, a minister with over 30 years experience, is well versed in messaging to people's emotions, and joined us to share lessons that are directly applicable to nonprofits. Listen in below!

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Topics: nonprofit, Social Good, Mobile Engagement, Fundraising, Social Media Marketing, Podcast

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