Insights to Power Social Good

Journey to the Great Blue Hole with Aquatica Submarines featuring special guests Sir Richard Branson & Fabien Cousteau

Posted by Frank Richards on Nov 1, 2018 1:17:22 PM



“There is no greater thing you can do with your life and your work than follow your passions in a way that serves the world and you.” Richard Branson


A story of childhood dreams, an iconic idol and truly making a difference.

As a kid I always knew that I want to be an entrepreneur. I followed business leaders, read books, followed the stock market and concocted one crazy business idea after the other.

There was one iconic visionary business leader that I found truly fascinating…Sir Richard Branson.

Let’s fast forward…

I have been the Founder and/or CEO of Five Companies. I started my first company at age 24 with my best friend from high school and college with $10,000 borrowed from his parents. True story, I asked my best friend from high and college to meet me at a bar, we had a few beers, played some pool and mapped out a business plan, literally on a napkin.

We set out to solve challenges at the intersection of marketing and customer acquisition in both the B2B and B2C markets.

In short, we built the company to over 400 employees in four years with no investment capital. Our clients included Sony, Wells Fargo, Blue Shield, Oracle, American Express, Fidelity Mutual Funds, Countrywide, Norwest Bank, Federal Express and many more including most of the top Mortgage Banking firms in the country. We were acquired by a smaller firm that had raised a war chest of capital from Wall Street PE investors. As the COO of the company we built the company to approximately 1,000 employees and went public in 2000.

Ultimately, we became a market leader in data driven and strategic direct marketing, end to end e-commerce solutions and customer acquisition.

After a fun and exciting career in building innovative technology, marketing and data-driven companies, I had a desire to make a change in my life’s work – I want to help change the world.

The concept was simple – what if we could build amazing technology and marketing solutions to empower social driven organizations, nonprofits, NGOs, Universities and Faith-Based organizations to further their mission to help and serve others, our planet and to the make the world a better place.

I founded Rally4 with an amazing team in 2014 with one mission – to wake up on the right side of the bed every morning with the mission to help and empower those organization helping and serving others by providing an amazing suite of technology, marketing and big data solutions.

Fast forward again…

After many hours and late night phone calls, and coordinating individuals around the globe, I am thrilled to announce our partnership with the below organizations for a once in a lifetime Historic Expedition to the Great Blue Hole with Aquatica Submarines featuring special guests Sir Richard Branson and Fabien Cousteau.

It’s an exceptional experience to go from reading about Sir Richard Branson to powering a campaign that includes him, Fabien Cousteau, Aquatica Submarines and many more to drive ocean conservation and awareness. It’s amazing the difference a few years can make.

Get Double Entries to Join the Expedition


You can be one of the early pioneers to explore the mysterious depths of the Great Blue Hole in Belize to support ocean conservation, education, and scientific research.

Did you know?

Moon Mars & Oceans Mapped

When Aquatica Submarines takes us to the bottom of the Blue Hole, a few things will happen:

  • A documentary crew will film the expedition, which will be live streamed to a global online audience
  • When the mission is complete high-resolution maps will be rendered from the sonar scans, giving scientists and oceanographers an extremely precise, never-before-seen understanding of the hole and its cave system.

Some believe that this expedition could unlock ancient Mayan secrets.

Join Us On This Journey

Let’s dive in and make a difference for #OurBluePlanet


Chat soon. Be well.

Frank Richards


Rally4 & mGive

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