Insights to Power Social Good

Gain a Deeper Understanding of Today's Donors in Less Than 2 Minutes [Infographic]

Posted by Yosuke Carter on Oct 21, 2014 3:02:00 PM


For busy nonprofit marketers, it's hard to find the time to have conversations with individual donors, but trust me, understanding and being able to effectiviely communicate with your donors is important.

After all, marketers are professional communicators and practicing active listening make us better communicators. This helps to create content that attracts potential supporters and eventually leads to donations.

Since marketers need to do more with less, here is an infographic with data from our 2014 mGive Text Donation Study that will give you a deeper understanding of what today's donors are saying:


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