Insights to Power Social Good

The Social Accord Program

Posted by mGive Team on Oct 18, 2011 4:09:00 AM

Earlier this year, we whipped open the dictionary app on our phones to define our new employee volunteer program.  Ok, ok, so that is a slight exaggeration… but we did take the time as a team to analyze what we wanted to do, how we wanted to do it and what we wanted to name it. After a lot of discussion and an internal staff competition, we found a natural title for the program – the Social Accord Program. Because mGive is a Mobile Accord service, and the phrase “Social Accord” closely ties to our company values, the name stuck immediately.

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It did not take long for the program to take off. Every full-time employee now has the opportunity to use 4 hours of paid time-off a month to volunteer for a nonprofit of their choosing.  Since the program’s establishment, the mGive team has taken advantage of the opportunity to give back. Numerous Colorado-based organizations have seen an impact from our employees, including Concerts for Kids, the Maxfund No-Kill Animal Shelter, the Douglas County Sheriff's Office and the Junior Achievement Program.

With so much positive feedback from both our employees and the nonprofits we’ve impacted, we’ve decided to take the giving spirit a step further. It’s our pleasure to announce the Mobile Accord Volunteer Sabbatical Leave program, beginning this month. This program allows our employees the opportunity to create global impact through a more extensive volunteer program. After three years of service at Mobile Accord, whether part of the mGive or GeoPoll service lines, employees are given a paid week off to travel to a location of their choosing and volunteer.

Social Accord 2 resized 600The Volunteer Sabbatical Leave program encompasses our collective desire to give back, and states, “we encourage our employees to become involved in their local and international communities by lending their voluntary support to programs that positively impact the quality of life within these communities and all over the world. Whether an employee’s passion is environmental sustainability, social justice, education or anything in between, employees have the opportunity to give back.” We’ve already heard folks discussing ideas – everything from environmental conservation in Costa Rica to health care in Kenya.

This type of social good is just one of the many reasons I was attracted to Mobile Accord and the mGive team. Having the opportunity to work alongside nonprofits from all over the county was a major plus. And after three months of creating social impact in this job, I am still enjoying the collaborative and creative energy that the mGive crew exhibits day-in and day-out.

If you are new to the mGive family too, then welcome! I am excited to grow with you all.
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Topics: Cause Marketing, Social Good, Advanced


Posted by Stephen Joos on Oct 7, 2008 9:21:00 AM

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Topics: Mobile Fundraising, Health and Social Services, Cause Marketing, Social Good, Intermediate, Innovation and Creativity

Cause Marketing Sampler

Posted by mGive Team on Jul 23, 2008 6:00:00 AM

selfish giving cause marketingJoe Waters at Selfish Giving wrote an awesome expose on Cause Marketing and Mobile Giving. He outlines the three campaigns making headlines right now-
    • Alicia Keys and Keep a Child Alive (Text 'ALIVE' to 90999)
    • The Washington Nationals and Children's National Medical Center (Text 'NATS' to 90999)
    • Stand Up to Cancer (Text 'STAND' to 40202)
He also ties in research from AdAge how television viewers identify with brands that support their favourite causes. Check out the post for more info.

Cause Marketing Sampler

mobile giving

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Topics: Health and Social Services, Mobile Fundraising, Intermediate, Mobile Marketing, Cause Marketing

mGive for Giving via Text Message on a Mobile Device

Posted by Elizabeth Same on May 15, 2008 4:35:00 AM

Phil CubetaPhil Cubeta over at Gift Hub wrote a nice post giving an overview of mGive. He featured our United Way Superbowl Commercial. As we do here, he asked for any and all feedback.

-Read the Post

Thanks Phil.

Mobile Donations

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Topics: Mobile Fundraising, Health and Social Services, Cause Marketing

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