Insights to Power Social Good

2019 Free Template Content Calendar

Posted by Angela Whaley on Jan 20, 2019 11:30:00 AM

Content marketing isn’t magic. It simply takes time.template social media calendar

Read More

Topics: storytelling, recovery, Emergency Preparedness, Distracted Driving, community, Writing, SEO, Events, Social Media Marketing, Digital Marketing, Marketing, Facebook, content, communication, Philanthropy, Disaster Preparedness, text giving, Higher Ed, charity, holiday season, giving season, nonprofit, Health and Social Services, International Aid, Cause Marketing, Social Good, Fundraising Ideas, Education, Disaster Relief, Mobile Marketing, Mobile Fundraising, Strategies and Tactics

What Happened After We Launched the Text HAITI Campaign

Posted by Angela Whaley on Jan 12, 2019 1:32:44 PM

Remembering the Haiti earthquake 9 years later.

We've come a long way, but there is still a long road ahead. I want to share our experience working on the Text HAITI relief campaigns, and share what we have learned then and now. 

It was a Tuesday afternoon, a little after 5:30pm on January 12, 2010 in Denver. I was heading out of the office when I saw our Operations Manager.

“Hey! What are you still doing here?” I asked.

“I just got a call from Jimmy. I guess there was an earthquake in Haiti. I’m going to spin up a keyword real quick then I’m out of here” he replied.

Read More

Topics: storytelling, Emergency Preparedness, community, Giving Platforms, Disaster Preparedness, Disaster Relief, Digital Marketing, Marketing, Text donation, Fundraising, 90999, mobile donations, mobile giving, charity, mgive, nonprofit, text to give, mobile marketer, Innovation and Creativity

Light Up Dr. Bear: An Interactive Fundraising Campaign

Posted by Angela Whaley on Dec 27, 2018 12:45:40 PM

As 2018 comes to a close, we are taking time to reflect on all the good that happened this year.

Read More

Topics: storytelling, Giving Platforms, Text to Donate, Ask, Call-to-Action, Advertising, Marketing, Text donation, Philanthropy, Fundraising, mobile donations, mobile giving, charity, holiday season, giving season, mGive Blog, mgive, nonprofit, text to give, mobile marketer, holiday giving, Innovation and Creativity, year-end, Mobile Engagement, Social Good, Fundraising Ideas, Mobile Fun, Advanced, Mobile Marketing, Mobile Fundraising, Strategies and Tactics

How to Touch Hearts and Boost Donations

Posted by Angela Whaley on Dec 5, 2018 7:27:29 PM

First, if you are reading this, thank you for being here. We share a profound yearning to make the world a better place. 

Read More

Topics: Digital Marketing, Marketing, content, Fundraising, holiday giving, year-end, Social Good, Fundraising Ideas, Strategies and Tactics, storytelling

How to Plan and Execute a Successful #GivingTuesday Marketing Campaign

Posted by mGive Team on Oct 1, 2018 4:17:19 PM

how-to-plan-successful-givingtuesday-marketing-campaign

"The conductor must breathe life into the score. It is you and you alone who must expose it to the understanding, reveal the hidden jewel to the sun at the most flattering angles." - Charles Munch

Read More

Topics: Event Planning, Text to Donate, Digital Marketing, Social Media Marketing, Marketing, Fundraising, mGive Blog

It's Emergency Preparedness Month - Are You Ready?

Posted by Taryn Eby on Sep 12, 2018 11:54:35 AM

Disaster often strikes when least expected, so it's important for nonprofits to have relief effort plans in place well before they're needed. There are a few simple steps to ensure you and your organization are ready to spring into action.

Read More

Topics: Marketing, Digital Marketing, Social Media Marketing, mGive Blog, Disaster Preparedness, Disaster Relief, Emergency Preparedness

Creating A Comprehensive Campaign Strategy For Your Next Event

Posted by Chelsie Blancas on Jul 19, 2018 3:01:36 PM

Successfully promoting your next event can be hard work and requires plenty of advance planning. To ensure you’re reaching your full audience potential, it’s important to send out the right message at the right time, through the appropriate channels, and at the right frequency.

Read More

Topics: Event Planning, Marketing, Digital Marketing, Social Media Marketing, Events, mGive Blog

Online Giving Platforms: Friend or Foe?

Posted by S. Townshend on Mar 21, 2017 9:00:00 AM

online-giving-platforms.jpg

Microgiving, Online Giving Platforms, & the Rise of GoFundMe

Read More

Topics: Marketing, Fundraising, Giving Platforms

3 Ways to Follow Up After the Event to Maximize Donor Engagement

Posted by Jonathan Bray on Mar 8, 2017 3:25:55 PM

3-Ways-to-Follow-Up-AFTER-the-Event-to-Maximize-Further-Engagement.jpg
People think that when the event is done, their job is done.

E. I. E. I. NOOOOO!

The follow up is as nearly important as the event itself!

If people had fun or were inspired, they’re ready to talk about it and remember the good times RIGHT NOW! You spent a lot of time making the event a success... following up is easy work that often gets overlooked. However, proper follow up is a massive opportunity to maximize your efforts to build and strengthen your community.

You want to follow up and create some stickiness with your community so that they share it with their friends and remember the good time they had. Here's mGive's very own Spencer Townshend to discuss event follow up best practices. Check out the video and read on for more detail! 
 

Read More

Topics: Events, Marketing, Fundraising

Mobile Giving: A How to Guide

Posted by Angela Whaley on Jan 12, 2017 12:29:05 PM

mobile-giving-a-how-to-guide.jpg

Mobile Giving from An Expert's Viewpoint

We were thrilled to have the opportunity to speak directly to the next generation of fundraisers, nonprofit advocates, and world-changers courtesy of the Nonprofit Leadership Alliance. The energy brought by these students is empowering and humbling. We look forward to the way they will change the nonprofit landscape by using digital tools and next generation platforms. 

The digital landscape is becoming an increasingly powerful way to engage your community, whether by web, social media, or text. Mobile represents a significant opportunity to add a dynamic tool to your fundraising and marketing toolkit. 

Read More

Topics: Marketing, Fundraising, Giving Platforms, mobile giving

Receive Fundraising, Acquisition, and Cultivation Tips by Email

Resources to Mobilize Your Organization

2015 Text Donation Study

Follow Us

Most Popular Posts