Insights to Power Social Good

A World of Good at the Alliance Management Institute 2017

Posted by S. Townshend on Jan 6, 2017 1:51:36 PM

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Learning to Lead with the Nonprofit Leadership Alliance

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Topics: Marketing, Fundraising, Giving Platforms

Turnkey Strategy to Immediately Kickstart #GivingTuesday

Posted by S. Townshend on Nov 2, 2016 11:15:52 AM

 

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A 2016 Guide to Gear Up Your 2017

#GivingTuesday has been growing steadily since its inception in 2012 and there is an opportunity for your nonprofit to leverage this movement to slingshot you into a growth phase. Let’s close out the year strong while adding tremendous momentum to your organization next year.

NOV 29th is Right Around the Corner!

Nonprofit Quarterly noted last year that on these online collaborative giving days, you’ll see new donors who have never given to your organization before, and that’s often a result of social giving, where your existing supporters are acting as fundraisers and introducing their family and friends to your cause.

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Topics: Marketing, Fundraising, #GivingTuesday

Maximizing Engagement, Acquisition, & Fundraising #During Your Events

Posted by Jonathan Bray on Jun 9, 2016 3:05:23 PM

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When your supporters are finally at your event, face-to-face, it’s really important to make the most out of that time by communicating all the outcomes you’re seeking.

Don’t leave anything on that proverbial table!

One common thing that can go wrong at a fundraising event is that people get caught up in all the fun you’ve planned and forget that’s it’s actually about fundraising!
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Topics: Fundraising, Marketing, Events

A Super Bowl Reflection

Posted by Jonathan Bray on Feb 12, 2016 5:12:49 PM

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How to Better Execute a Text-Book Text Message Call-to-Action

The Super Bowl is always a fun time for many gathering around the television to enjoy food and drink with close friends.

We can seemingly feel the electricity through the television set!

We just love to watch the ads...maybe for entertainment, maybe to get some ideas for our own marketing efforts…. and maybe just for the implied Buffalo Wings.

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Topics: Marketing, Advertising, Call-to-Action, Text

5 Facebook Tips to Propel your Giving Tuesday Efforts

Posted by Jonathan Bray on Oct 22, 2015 3:03:25 PM

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Topics: Facebook Ads, Facebook, Marketing, Digital Marketing

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Resources to Mobilize Your Organization

2015 Text Donation Study

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