Insights to Power Social Good

Upcoming Event? Amplify Your Efforts Through Mobile!

Posted by Karen Mader on Mar 19, 2015 9:24:00 AM

At one point in time, the word “mobile” referred to a device that you used for only phone calls and text messages. A recent study by Pew Research Center found that 58% of American adults own a smart phone. With the use of smart phones becoming more prevalent, the word “mobile” has evolved into so much more. Think about all of the things you use your mobile phone for; checking emails, sending and receiving calls and texts, posting to social networks, sharing videos with friends, etc. Although people are now using their mobile phones to communicate through these additional channels, open rates for text messages still remain the highest. With 97% of people opening text messages, it is imperative to use this channel to amplify all of your other communication efforts.
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Topics: text to give, charity, Mobile Fundraising, Beginner, Fundraising Ideas, Awaremess

John Stewart, Comedy Central and NY Collaborates for Autism Host Annual Telethon

Posted by Yoseph Assefa on Mar 5, 2015 12:41:00 PM

“Powering social good” is not just the mGive motto, it’s a reflection of our passion and daily motivation.  mGive is proud to power the mobile donations for Night of Too Many Stars: America Comes Together for Autism Programs, benefiting New York Collaborates for Autism. Our partnership with New York Collaborates for Autism and Comedy Central began in 2010 and this will be our third telethon together. 

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Topics: Mobile Fundraising, Strategies and Tactics, Intermediate, Mobile Engagement

How to Adopt a Donor-Centric Approach to Fundraising

Posted by Yosuke Carter on Jul 11, 2014 3:42:00 PM

donor-centric-fundraising-01Imagine if you could attract donors who not only donated to your nonprofit, but got their friends and family to donate as well.

This might be something that might (or might not) sound good in theory, but how can nonprofit leaders put this into practice?

Whether you're a nonprofit or for-profit business, this timeless formula is the foundation for any desired result:

Thoughts + Beliefs + Actions = Results

You may already be embracing the key elements of donor-centric fundraising, but in an age where technologies are evolving quickly, we need to go beyond thanking donors promptly, making warm calls, and cultivating relationships.

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Topics: Mobile Fundraising, Fundraising Ideas, Mobile Engagement

Mobile is More – Use it to Disrupt the Nonprofit Sector -- VIDEO

Posted by Elizabeth Same on Mar 21, 2014 9:17:00 PM

mobile_powerThis month’s Nonprofit Blog carnival is all about disrupting the nonprofit industry. How do you shake things up to drive social good? Here at mGive we couldn’t be happier about this topic! We have been disrupting the nonprofit industry for the past six years!

But before we shake things up, let’s get one thing straight; mobile is a disruption to the industry… not the donors. If your supporter gives you their mobile number, saying they want to be messaged, then that means you should message them!!

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Topics: Mobile Fundraising, Strategies and Tactics, Mobile Engagement

Stink at Donor Retention? Use Mobile – Part One.

Posted by Elizabeth Same on Mar 7, 2014 1:50:06 PM

NPEngage_part_1Earlier this year, NPEngage posted a great article with 12 tips from experts in the nonprofit industry. If you haven’t already, we highly recommend checking out the article, it’s full of excellent advice on how every nonprofit can do better on retaining donors.

We loved the post so much that we wanted to show you how easy it is to incorporate these experts’ advice into your mobile strategy. We will be covering four pieces of advice over the next three weeks. Check out the first four tips, and don’t forget to come back next week for more!

  1.        Mark Rovner, founder and CEO of Sea Change Strategies
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Topics: Mobile Fundraising, Strategies and Tactics, mSpiration, Education, Mobile Engagement

mSpiration: 5 Ways to Text Some Love

Posted by Elizabeth Same on Feb 14, 2014 9:53:22 AM

Valentines_DayHappy Valentine’s Day - hope you’re ready (!) –  we thought we would share how you can get into the spirit and focus on loving your donors. Like in any good relationship, you should show your donors love all year, but it never hurts to highlight it even more on the day dedicated to “love.”

This post comes from Jeff Brooks, author of the Future Fundraising Now blog. He focuses on studying donors, getting to know them and most importantly, respecting them.

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Topics: Mobile Fundraising, mSpiration, Mobile Engagement

Webinar Recap: 5 Steps to Successfully Launch Your Mobile Campaign

Posted by Elizabeth Same on Dec 16, 2013 9:32:00 AM

Webinar_Recap_12112013You know the world is going mobile, it’s 345 million subscribers strong in the U.S. You see it every day with your constituents, your friends and even yourself. But how do you channel that power for your nonprofit?

Last week, Angela Whaley, director of client experience and Brigette Swartz, senior mobile campaign strategist joined Yosuke Carter, marketing manager, for a webinar on the 5 Steps to Successfully Launch Your Mobile Initiative.

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Topics: Mobile Fundraising, Strategies and Tactics, Beginner, Mobile Engagement

mSpiration: #GivingTuesday and text donations

Posted by Elizabeth Same on Dec 9, 2013 12:44:41 PM

GT_UnselfieLast year a movement was started. It followed Black Friday and Cyber Monday; it was a day to re-focus on what is truly important about the holidays, and kick off the giving season.

This year #GivingTuesday brought together 10,000 partner organizations in all 50 states and around the world on the ‘opening day’ of the giving season for 2013.

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Topics: Mobile Fundraising, Beginner, mSpiration, Social Good, holiday giving

mSpiration: 2013 Text Donation and Engagement Trends

Posted by Elizabeth Same on Nov 21, 2013 12:38:00 PM

2013 mGive Text Donation Study InfographicYour Latest mSpiration- Quick mobile ideas to mSpire your nonprofit organization to change the world one text at a time.

Your nonprofit is going mobile & just in the nick of time! But how do you make mobile work, while becoming your organizations mobile rock star? In our new blog series we will be posting innovative, creative and downright awesome ways that mobile is being used so you can go turn those bystanders into supporters-in 160 characters or less!

Earlier this year the 2013 mGive Text Donation Study was released. Yesterday The mGive Foundation posted a very cool infographic on the study. 

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Topics: Mobile Research, Mobile Engagement, Mobile Fundraising, Beginner, mSpiration

Mobilize Your Supporters During Disasters with Text Donations.

Posted by Elizabeth Same on Nov 17, 2013 4:00:00 PM

text donations during disastersIn the wake of a disaster, people around the world are seeking ways to help.

For this week’s mSpiration we highlight 4 tips to help mobilize your supporters during disasters.

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    Topics: Mobile Engagement, Mobile Fundraising, Disaster Relief, mSpiration

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