Insights to Power Social Good

How to Plan and Execute a Successful #GivingTuesday Marketing Campaign

Posted by mGive Team on Oct 1, 2018 4:17:19 PM

how-to-plan-successful-givingtuesday-marketing-campaign

"The conductor must breathe life into the score. It is you and you alone who must expose it to the understanding, reveal the hidden jewel to the sun at the most flattering angles." - Charles Munch

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Topics: Event Planning, Text to Donate, Digital Marketing, Social Media Marketing, Marketing, Fundraising, mGive Blog

It's Emergency Preparedness Month - Are You Ready?

Posted by Taryn Eby on Sep 12, 2018 11:54:35 AM

Disaster often strikes when least expected, so it's important for nonprofits to have relief effort plans in place well before they're needed. There are a few simple steps to ensure you and your organization are ready to spring into action.

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Topics: Marketing, Digital Marketing, Social Media Marketing, mGive Blog, Disaster Preparedness, Disaster Relief, Emergency Preparedness

Creating A Comprehensive Campaign Strategy For Your Next Event

Posted by Chelsie Blancas on Jul 19, 2018 3:01:36 PM

Successfully promoting your next event can be hard work and requires plenty of advance planning. To ensure you’re reaching your full audience potential, it’s important to send out the right message at the right time, through the appropriate channels, and at the right frequency.

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Topics: Event Planning, Marketing, Digital Marketing, Social Media Marketing, Events, mGive Blog

The Inspire Change Podcast, Episode 5: Nonprofit Spotlight with Andrea of Youth on Record

Posted by Ethan Kotel on May 9, 2017 11:05:22 AM

Inspire Change: A Podcast for Nonprofits

This week, the Inspire Change Podcast hits the road, joining Andrea Viarrial-Murphy LIVE in the offices of Youth on Record. Andrea wears many hats at YOR, and she was kind enough to take some time out of her busy day to discuss the challenges that face a small, local nonprofit, elliciting support from your home city, planning and executing exciting events, and so much more.

Youth on Record has nearly 5x as many volunteers as they do staff, and Andrea has a ton of insight into how to find dedicated and hard-working volunteers. Listen in below, grab your notebook, and let's learn some new strategies!

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Topics: Fundraising, nonprofit, Social Good, Mobile Engagement, Podcast, Social Media Marketing

The Inspire Change Podcast, Episode 4: Nonprofit Campaign Strategy with Angela Whaley

Posted by Ethan Kotel on May 2, 2017 10:18:46 AM

Inspire Change: A Podcast for Nonprofits

This week on The Inspire Change Podcast, Angela Whaley hops on to discuss campaign strategy, donor messaging, and effective campaigns she's seen conducted by nonprofits in her ten years of working with them. We dive deep into building and maintaining an active email and mobile subscriber listsegmenting that list for targeted campaign sends, and much, much more. Listen in below!

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Topics: Fundraising, nonprofit, Social Good, Mobile Engagement, Podcast, Social Media Marketing

The Inspire Change Podcast, Episode 3: Emotional Messaging with Jeff Mannel

Posted by Ethan Kotel on Apr 18, 2017 11:01:10 AM

Inspire Change: A Podcast for Nonprofits

This week on The Inspire Change Podcast, Jeff Mannel joins us to speak about emotional messaging. Speaking to your supporters' emotions is crucial to crafting effective donation asks, marketing campaigns, and recruitment materials. Jeff, a minister with over 30 years experience, is well versed in messaging to people's emotions, and joined us to share lessons that are directly applicable to nonprofits. Listen in below!

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Topics: Fundraising, nonprofit, Social Good, Mobile Engagement, Podcast, Social Media Marketing

The Inspire Change Podcast, Episode 2: Business Development for Nonprofits

Posted by Ethan Kotel on Apr 11, 2017 6:00:00 AM

Inspire Change: A Podcast for Nonprofits

This week on The Inspire Change Podcast, I was lucky enough to sit down with Winston Cook and Jonathan Bray, two bonafide experts in business development and marketing. We had an amazing conversation, almost an hour long, packed to the gills with tips, tricks, and strategies to help increase your nonprofit's fundraising potential. Listen in below!

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Topics: Fundraising, nonprofit, Social Good, Mobile Engagement, Podcast, Social Media Marketing

The Inspire Change Podcast, Reborn

Posted by Ethan Kotel on Apr 3, 2017 1:53:35 PM

Inspire Change: A Podcast for Nonprofits

It is my privilege to present to you: The Inspire Change Podcast. 

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Topics: Fundraising, nonprofit, Social Good, Mobile Engagement, Podcast, Social Media Marketing

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